Sustainable change without willpower.
Stop starting over.
A coaching and training organization built on The Principle Method™ — a behavioral framework for creating sustainable change through alignment between identity, behavior, and environment.
Principle Coaching is a coaching and training organization built on The Principle Method™, a behavioral framework designed to produce sustainable change across health, performance, and lifestyle domains.
The organization provides structured programs, group coaching, individual coaching, and professional training based on the understanding that lasting results require alignment between identity, behavior, and environment rather than increased effort alone.
All programs apply the same framework to different areas of change, with the goal of creating results that are stable, repeatable, and sustainable over time.
The Principle Method™
The Principle Method™ is a behavioral framework designed to create sustainable change through alignment between identity, behavior, and environment.
Rather than relying on willpower, strict rules, or short-term motivation, the method focuses on correcting the underlying patterns that drive decision-making.
Most approaches to change either tell individuals exactly what to do or leave them to figure everything out on their own. The Principle Method™ integrates both.
Patrick Mikel is the founder of Principle Coaching and developer of The Principle Method™, a behavioral framework designed to create sustainable change through alignment between identity, behavior, and environment.
Over the past 15 years, Patrick has coached more than 15,000 individuals in one-on-one settings, identifying consistent patterns that led to the development of The Principle Method™.